Strategic Planning

Situational analysis, resource analysis, target market definition, strategic goals and objectives, and performance measurement.

Market Insight

Survey design and implementation, focus group management, competitive intelligence and industry analysis.

Messaging Strategy

Value proposition development, messaging matrix and copy writing for digital and print media.

Program Management

Marketing, advertising and PR agency management. Marketing and communication program management.

Digital Media

Website management, email marketing, search engine advertising and search engine optimization. Social media planning, implementation, advertising and monitoring.

Print Media

Print advertising for magazines and newspapers, newsletters, direct mail, flyers, brochures

Public Relations

Media relations, event planning, press releases, newsletters, mobilized marketing communication solutions, article ghost writing, internal communication support, thought leadership and strategic counsel.

Learning

Webinar training programs on topics including marketing, social media and business development.